content operations – DK Consulting of Colorado

Safeguarding Content Quality Against AI “Slop”

May 31, 2025September 1, 2025Debra W Kahn (@debrawk.bsky.social)

We are privileged these days to be able to roll our eyes still at fakery created by generative AI. Think of the blurred hands and misaligned clothes in the Princess of Wales’ infamous 2024 Mother’s Day family photo. More recent and brazen examples exist in fake citations included in some lawyers’ depositions and even in the first version of the U.S. government’s 2025 MAHA (Make America Healthy Again) report.

But we likely won’t have that easy eye-roll privilege for long.

The recent iterations of generative AI models, such as ChatGPT 4o, Claude 4, and Google’s Gemini, include even more sophisticated reasoning and huge context windows—thousands of times the size of the original ChatGPT release. Generally, the longer the context window, “the better the model is able to perform,” according to quiq.com.

As I mentioned in my most recent blog post (“Leveling an Editorial Eye on AI”), the omnipresence of AI has the capability—and now the model power—to compound inaccurate information (and misinformation) a thousand-fold, collapsing in on itself. This endangers the whole concept of truth in our modern society, warns my colleague Noz Urbina.

Given this capability, what are reasonable steps an individual, an organization, and the content profession as a whole can take to guard against even the subtlest “AI slop”?

Thistle-Tomes

December 30, 2024March 31, 2025Debra W Kahn (@debrawk.bsky.social)

The following are my 2024 short takes on all things content in life and work:

No one is an expert on AI yet. Take everything with a grain of salt.
Sustainability should be part of every content strategy and content project.
Lack of specificity on websites can be both a friend and an enemy. Vagueness can leave room for negotiation but also misinterpretation.
Jargon in customer-facing content can be a significant barrier to understanding and engagement.
Something I like to call “name theory” says that what you call something matters. And it doesn’t have to rhyme with “oom.”

The 5 Benefits of a Content Audit

October 31, 2024March 31, 2025Debra W Kahn (@debrawk.bsky.social)

If we’re honest with ourselves, we should be auditing our organization’s content more often than we do. A content audit, which is a survey and analysis of existing content, should encompass content that is online and printed, long and short, text, audio, video, and graphics. Or encompass at least the part of that whole that aligns with your organization’s current challenge.

If you’re having difficulty selling the need to conduct a content audit, this blog post is for you. If your organization has never conducted a content audit but you suspect it should let me help you understand what a content audit might reveal.

Creating Online Content for Your Customers: Accuracy

October 26, 2021April 15, 2025Debra W Kahn (@debrawk.bsky.social)

The better part of valor might be discretion. (Western society certainly has been debating that since the 17^th century.) But I am here to tell you that the better part of quality content is an accuracy check. That’s because inaccuracies in your content can derail your customers’ trust in you, your content, and – by association – your business.

Content Professions: Pandemic 2020 and Beyond

January 31, 2021March 16, 2021Debra W Kahn (@debrawk.bsky.social)

Some of us marched; some of us planted gardens, and some of us turned new perspectives into new endeavors. What did you do during the 2020 pandemic? (I hear my future grandchildren asking.)

On Mondays during the last quarter of 2020, I began publishing mini-essays on LinkedIn. Some were purposeful. Some were playful. Some bordered on the inspired (maybe).

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