Sprint but Iterate: How Product Content Pros Can Adopt/Adapt Agility (Part 1)

As product teams have adopted Agile development methodologies, product content professionals often find themselves stuck between agility and review cycles.

How can quality product content be developed in two-week sprints? Where do content strategy, content operations, and content standards fit into the constant evolution of software products? Where do the various disciplines within the content continuum fit in? (For example, UI, Help, API, and Services content?)  How can everyone work together to deliver product content that is consistent, useful, accessible – and agile?

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Tips for Developing a “Real” User Profile for a Content Strategy

User personas, my corona! Who needs a collective when a real representative will do? No, I am not dissing the research and analysis that ultimately yields a relatable on-paper user. Nor am I endorsing a beer brand.

What I want to share is what worked for me when I had to characterize some brand new audiences to my in-house team of technical information developers.

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