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Tag: resistence to change

The Ownership Obstacle to Content Strategy and 5 Ways to Handle it

The Ownership Obstacle to Content Strategy and 5 Ways to Handle it

April 22, 2020May 26, 2020Debra Kahn (@dkconsultco)

The term “ownership obstacle” emerged recently from a brief discussion during a content strategy meetup. Several members of the group agreed that it often impedes the implementation of a content strategy. What is it? More importantly, what can you do about it?

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content operations, Content strategy, project management content management, content operations, content planning, Content strategy, content strategy implementation, resistence to change 2 Comments

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